SEO Consultant

Tamara Meindertsma SEO expert

Tamara

PPC & SEO Consultant

Expert SEO Consultant

Industry-leading SEO Consultant for Australian brands

Over the past 13 years, I’ve worked for three of Australia’s leading startups, consulted and lead SEO strategies for my clients, as well as coached and mentored small business owners. Unlike other marketing agencies, I’m not spread across all areas of digital marketing, I’m a search specialist and dedicate my time to managing and teaching the latest SEO trends. I also know the value of transparency and customised support. I understand that business owners put a lot of trust in their agencies and look to them for SEO guidance and best-practise. That is why I’ve developed three tiers of SEO support for businesses.

Choose how to

Work with Tamara

I take a customised approach to SEO consulting. Over the years, I’ve discovered few organisations have the time and resources to manage SEO strategies or keep up-to-date with SEO trends. So I’ve developed three tiers of SEO support designed to suit different business needs.

SEO Audits & Strategy

A one-off piece of work auditing existing strategies or supporting your business by developing a new SEO strategy.

SEO Account Management

Offering end-to-end SEO management. With agreed target keywords, content, tech and outreach all managed by me.

1:1 SEO Coaching

Perfect for the digital marketing generalist or internal team looking to up-skill or learn an entirely new skill.

The SEO Landscape

In today's competitive digital landscape, businesses of all sizes are searching for cost-effective digital marketing strategies that yield the best ROI. Free and organic digital marketing has become increasingly crucial, and SEO (search engine optimization) plays a prominent role in modern digital marketing strategies. Unlike paid search ads that can be quite expensive, organic search results bring in clicks without any cost, every single time. Over the years, SEO strategies have evolved significantly, with a recent focus on local SEO, SEO for ecommerce platforms, and optimising user experience. Embracing AI technology, SEO consultants can further refine their strategies and ensure tailored on-page and off-page SEO support based on your specific business needs. At Virtual Allure's SEO Consulting, I stay ahead of the curve to help your business thrive in the ever-evolving digital realm.

Key Benefits of

Hiring an SEO Consultant

Key SEO Elements

Supporting SEO best-practice will help your website get crawled and indexed by search engines and will help your website appear on search results. Search engine optimisation involves implementing and maintaining ongoing tactics on your website. There are many elements a search engine will consider when deciding what web pages to display on a search result page – these elements are critical within any SEO strategy.

Keyword Strategy

Ensuring your website has a clear keyword strategy, including primary and secondary keyword targets per page, will ensure all content is optimised for SEO.

Offsite & Local SEO

Improve your Domain Authority through backlink and outreach strategies. Working with Google MyBusiness and supporting hyper-local SEO content strategies.

Technical SEO

Technical SEO includes elements like page size and page size, mobile friendliness, cache and loading, schema markups.

Frontend SEO & Content

Front-end SEO elements include header tags, page titles, unique copy, copy density and so on. Google loves fresh content, so an ongoing SEO content plan will ensure your website’s SEO continues to perform.

Key SEO Elements

Supporting SEO best-practice will help your website get crawled and indexed by search engines and will help your website appear on search results. Search engine optimisation involves implementing and maintaining ongoing tactics on your website. There are many elements a search engine will consider when deciding what web pages to display on a search result page – these elements are critical within any SEO strategy.

Keyword Strategy

Ensuring your website has a clear keyword strategy, including primary and secondary keyword targets per page, will ensure all content is optimised for SEO.

Offsite & Local SEO

Improve your Domain Authority through backlink and outreach strategies. Working with Google MyBusiness and supporting hyper-local SEO content strategies.

Technical SEO

Technical SEO includes elements like page size and page size, mobile friendliness, cache and loading, schema markups.

Frontend SEO & Content

Front-end SEO elements include header tags, page titles, unique copy, copy density and so on. Google loves fresh content, so an ongoing SEO content plan will ensure your website’s SEO continues to perform.

Clients & Experience

Brands I've Worked With

Frequently Asked Questions

FAQ's about SEO Consulting in Australia

Depending on your target keywords, competition and industry, gaining SEO rankings can take between 3 months to 12 months. The more competitive your target SEO keywords are, the longer it will take to rank, that’s why it’s important to have a holistic and ongoing SEO strategy, targeting a range of keywords.

Having backlinks from other websites to your own shows search engines that your website has relevance within your industry. Backlinks helps improve your websites Domain Authority, which is an indicator of your websites overall quality.

Even with AI in the mix, SEO is still a big deal. AI has added significance by emphasising user experience and valuable conten. With AI tools and analytics, SEO consultants can ride the trends and stay well ahead.

  1. Organic Traffic: Regular updates on your website’s organic traffic, visitors, and pageviews to gauge visibility and performance. Providing this holistically over a period of months, and also comparing YoY data will highlight long-term trends.

  2. Keyword Rankings: Tracking the positions of your target keywords in search results to evaluate SEO effectiveness. We don’t care about keywords ranking #1 if they don’t have any keyword volume, so ensure the keyword volume opportunities are provided with each keyword.

  3. Conversion Metrics: Monitoring form submissions, sales, or desired actions to measure SEO impact on results. Like your traffic, you want to see long-term trends here.

  4. Backlink Analysis: Assessing backlink quantity and quality to understand SEO authority and link-building efforts.

  5. Recommendations and Communication: Monthly summary and clear recommendations, coupled with open communication for addressing questions and concerns should be included in your regular reporting and meetings.

I totally get it – being burned by a previous SEO agency can leave you feeling skeptical about giving someone else a shot. But here’s the thing – not all consultants are cut from the same cloth!

So, why can you trust my SEO consultancy services? Here are some reasons that’ll put a smile on your face:

1. I Keep It Real and Ethical:
No smoke and mirrors here! I believe in being completely transparent and following ethical SEO practices. When we work together, you’ll know exactly what we’re up to and how I plan to get you those awesome results. Honesty is our policy!

2. Tailor-Made Strategies, Just for You:
You’re one of a kind, and so is your business. I don’t do cookie-cutter approaches. I’ll take the time to understand your goals, your audience, and your industry, and then craft a customised SEO strategy that fits like a glove!

3. No Strings Attached:
Forget about long-term contracts tying you down. I’m all about earning your trust and business with our results. If you’re happy with what we’re doing, awesome! If not, I’ll work on winning you over without any pressure 🙂

4. Numbers Don’t Lie:
I geek out on data and analytics – in a good way! My decisions are data-driven, so you can rest assured that we’re not just guessing. I use the insights to make sure your business gets the organic growth it deserves.

5. Let’s Stay in Touch:
Communication is key, and I’ve got all the ears! Got questions? Concerns? Not only do I provide ongoing support, but I also schedule monthly meetings where we run through all the data (no hidden stats here) and discuss my plan for the following month.

When it comes to SEO agency or consulting costs, there’s no one-size-fits-all answer. The price can vary depending on the skills and resources you have in-house, how competitive your industry is, and the budget you have in mind. 

However, with my SEO consultancy services, you’ll receive a customised strategy that’s designed specifically for your brand – no generic packages here! I take the time to understand your unique needs and craft a bespoke SEO plan to help you achieve your goals.

It’s important to view SEO not just as an expense, but as a valuable investment in your business’s future. As an experienced SEO consultant, I can confidently assure you that your investment will yield a return.